Welcoming Michael Dean as CEO of ProWay Livestock Equipment

ProWay is pleased to welcome Michael Dean as our new Chief Executive Officer (CEO). Michael joins the company at an exciting time in ProWay’s journey and we are confident his experience, leadership and industry knowledge will help guide the business into its next phase.

Michael lives in Tumut with his family and has strong ties to the Riverina region. Having previously worked in the broader Wagga Wagga area, he understands the importance of regional businesses like ProWay and the role they play in supporting Australian agriculture and local communities.

Michael brings with him a wealth of experience across manufacturing, engineering, agriculture and supply chain industries. Over his career he has managed large and complex operations, including sites employing up to 350 people, and has held senior leadership roles responsible for operations, finance, sales, marketing and strategic development.

Most recently, Michael served as National Commercial Manager at Cresco Australia, where he led national sales, marketing and commercial strategy while working closely with international teams to drive growth and operational improvements. Prior to that he was General Manager of Roddy Engineering, overseeing a team of more than 60 staff and helping grow the business while implementing modern systems, leadership programs and lean manufacturing initiatives.

Earlier in his career Michael also held senior roles with companies including Kotzur, Laing ORourke,Schneider Electric, Hyne Timber and Austrak, where he gained extensive experience in manufacturing management, supply chain optimisation and large-scale industrial operations.

A key theme throughout Michael’s career has been his commitment to building strong teams and developing people. He believes successful organisations are built through clear communication, accountability and empowering employees at every level, from the shop floor to senior leadership.

His leadership style is hands-on and transparent and he places great value on understanding how businesses operate day-to-day while working with teams to continuously improve systems, safety and performance.

Michael also brings significant expertise in lean manufacturing and business improvement, helping companies streamline operations, improve productivity and build sustainable long-term growth. His experience working across engineering and agricultural industries aligns closely with ProWay’s mission of delivering world-class livestock handling equipment to producers across Australia and internationally.

Importantly, Michael was attracted to ProWay because of the opportunity to contribute to a growing business with a strong reputation and talented team. He sees enormous potential in the company’s products, people and culture and is excited about helping shape its future direction.

As ProWay continues to expand its reach and innovate within the livestock equipment industry, Michael’s leadership will help strengthen our operational foundations while exploring new opportunities for growth.

On behalf of the Board and the entire ProWay team, we warmly welcome Michael to the organisation. We look forward to working together as we continue building a strong, innovative and successful future for ProWay.

Bill and Joe